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June 21, 2021

MM | Captivate The Room With Your Voice

*Episode previously recorded and released as part of Kristina Stubblefield's Genius Marketing Solutions podcast.

Kristina speaks with special guest Tracy Goodwin in this episode. They are talking about transformation, finding your voice and maximizing it to serve your audience and make an impact with your message.

Our voice is the most powerful instrument we have! How are you using yours to make an impact on your business, your leads and your sales? Tune into this episode to hear Kristina talk with voice coach, Tracy Goodwin, about finding the best version of yourself through your voice.

You don’t have time NOT to slow down when speaking to potential customers! You could be losing leads and sales! People want to connect! Connections happen in the voice. Trust happens in the voice. Listen to this episode to hear why customers are deciding who you are based on what they hear.

What makes you stand apart from the competition? It’s not about pricing and the details but about making customers feel like you are the person that “gets” them… that connects with them… and the person that can help them! Make potential customers feel that and the price becomes irrelevant! Tune in to hear how the words you use have the power to affect buying decisions.

BY THE TIME YOU FINISH LISTENING, YOU’LL FIND OUT that words are everything and they're nothing! It’s how you make me “feel” with the words you use and your voice that have the power to affect customers and their buying decisions.

Visit our website to send us a message or record a voicemail and share with us your marketing pain points or any topics you would like to be considered for an upcoming episode.

Connect with the host:

Kristina Stubblefield -
instagram: @kristinastubblefield_
facebook: @kristinastubblefieldpage


Kristina Stubblefield  0:00  

Our voice is the most powerful instrument we have. You don't want to miss this episode, I sat down with voice coach Tracy Goodwin, to talk about transformation, finding your voice and maximizing it to serve your audience and make an impact with your message. Welcome to genius Marketing Solutions podcast. Hi, my name is Kristina Stubblefield. For over 15 years, I've served as a marketing strategist, and coach. Also, I was once a wedding vendor. In my podcast episodes, I'm providing bite sized, digestible marketing solutions and information that can be immediately implemented, and make an impact on your business. Now, let's dive in to this episode. 

I am so excited about this episode. This has been on my calendar for a few weeks with this special guest. And you're gonna hear why this person is really special to me. Because the way you hear me speak on this podcast has a lot to do with her helping and me going through her group coaching. And I want this guest to take just a few minutes to introduce themselves. Let me tell you, Tracy Goodwin is with me today. Tracy, thank you so much for taking time to join me, I really appreciate it. Well, thank you so much for asking me, I'm absolutely delighted to be here with you today. Will and you don't know what but I'm here to tell you. I know I've mentioned on occasions, but taking your group coaching genuinely changed not only our business, but me as a person and how I really have learned to use my voice to its best possible. I don't even know the exact words to put around it, I just want to say I'm very thankful, I know that I heard before I took your group coaching from past clients of yours or those that were still in programs of yours, how much you helped them and how much the voice change their business. And my testimonial is probably not too far from theirs, like most of your previous clients, it's really opened other opportunities for not only communicating with business, but also personally as well. So thank you very much, I greatly appreciate everything you put into your group coaching. And I know you do that on a continual basis. But thank you, my listeners are in for a real treat today. Because Tracy, first I want you to introduce yourself, but I know you've got some great information to share.


Tracy Goodwin  2:47  

Well, I'm so glad you got so much out of that program. And I love everything you just said. Because it encompass encompasses a lot of what I believe and what I teach. And what I work with, which is our voice is the most powerful instrument we have. And I have been doing this work for well over 30 years. And I don't know that it was ever actually on my radar that this was the work that I was going to do. Because strangely enough, I was raised in a family that this was very much a generational concept that children are to be seen and not heard. And that was really the foundation of what I have created. And what I work with today, which is you know, I call myself a voice coach and everybody that's worked with me says stop calling yourself a voice coach, that's not what you do. It's really about transformation, it's really about the work that I do is really about finding your voice and maximizing it to serve your audience. And to really make the impact that you want to make with your message. And so often we don't, like I said, we don't even realize that our voice is so powerful. And so I guess in a way I help people find the best version of themselves through their voice.


Kristina Stubblefield  4:15  

I think that's an excellent way to put it. Before I enrolled in your group coaching. I did not understand the power of my voice. Now. I've got a powerful voice. Let me tell you, I can use it. But when you start talking about business and getting a message out, you know sometimes you're so limited to attention spans or the time to do things and how to use your voice in different ways, and how powerful it can be to slow down because although you may completely understand what you're saying the person listening to You may not.


Tracy Goodwin  5:01  

That's right. That's exactly what we're talking about here is people don't recognize the power of their voice. And a lot of it has to do with what the world teaches us, or things that we don't know, right? There's no criticism here at all. A lot of the things that I talk about around voice, people have never thought about. First and foremost, what we do is we put all this focus on the words and getting the words, right. And I've got to give you a lot of words. In fact, I've got to give you every detail of every word of every concept of every bit of everything. Because in my mind, I believe that's what is going to make you want to buy from me, or want to work with me. And what people don't realize, first and foremost, this is a mind Bender, in and of itself. I don't know what you know. So the minute you start wording, me firehose wording me with all the reasons and all the details and all the information. I'm out every seven seconds, our brain tells us to check out, let that sink in for a minute. And if I don't know what you're talking about, and you start rattling off a whole lot of words about a whole lot of things about a whole lot of information, if I could, because you believe those words are going to make me want to work with you, you have totally missed your opportunity. I want to work with you. Because I connect with you. And I like you and I hear in your voice, that you are the one to help me. Not every single solitary detail of every single solitary thing that is irrelevant to me in this moment, because I don't even know what you're talking about.


Kristina Stubblefield  6:49  

I think just then I just went back a few months to class. When you were teaching, I can remember how I met you was through Courtney elmers podcasting group, which Gosh, so thankful that you were part of that. And I can remember being on that thinking, I can talk. I mean, I do videos all the time. And when you had me play something, and the things that you brought up, we're like Ding, ding, ding, like it hit on everything. Because I've always felt like, Okay, I know all this stuff, I want to explain it all to this person. Now I've got to talk real fast, because I only got a short attention span. Now I gotta get all this information in. Because if they don't hear all this, then they may not do business with me. And like you said, missing the whole point. Because they're out. I've lost them because I'm talking way too fast. They may understand what I'm saying. But I'm talking so fast that they can't, their brains can't keep up because you said this. They're hearing it for the first time. You may have said it umpteen times in your life. But the person on the receiving end, it's their first time to digest that information. If you want them to remember it, you have to use your voice in a way that they can follow what your says right?


Tracy Goodwin  8:22  

That's right. And and we just don't think like that. We just don't think like that. And and I'll use you as an example what you just said, as an example of the power of this work. You were fine. You were good. It's not about Oh, boy, we've got a situation here. I've got him. I've got a problem. It's not, right. It's not about that. It's about how can I get you to the next level. It's all about the next level. And it's all about shining a light on the things that you hadn't thought about. Because you were successful. People are successful. They just don't realize what they're doing and where they're giving the power to. And we feel this sense of urgency like I know a lot of your people do bridal shows or events. And here's a perfect example of something that I see in these kinds of scenarios. I've done this event 400 times, I'm going to start phoning in this message and saying it. I'm going to give you all the words I gotta give you all the words because I got to get over here and talk to this guy. I'm talking to give it give him all the words and her all the words and everybody all the words, and we're so disconnected from it. Because we've got our eye on the outcome. It's not about the outcome. It's about how are you making me feel in that moment with those words. It's, it's we get into this. Let me talk at you and you talked about going fast and the minute I started Going fast is is desperation about it, and I'm trying to get somewhere and I'm trying to make you understand, and I'm talking at you, and that actually repels you, from me. And all of this is going down subconsciously, right? I'm literally working with voice from the perspective of the subconscious. And so we think I've got to hurry up and give Christina a whole lot of words, and I gotta tell her all the information, and I have no idea that I'm repelling her, because subconsciously, she's trying to find someone to connect with.


Kristina Stubblefield  10:29  

Well, and I'm so glad you brought up about bridal shows or wedding shows. Because if you have two or 300 people come through at a wedding show your right, you've got limited time, however, you could be missing out on every one of those leads, because you're talking at them, or you're talking so fast, they can't even remember the name of your business, because you're trying to throw all 20 things that you offer at them in a 62nd window, when if your very first sentence didn't hit at home, they probably don't remember the name of your dress. That's right. And you know, we use fat. And that's a perfect example we use fast for all the wrong reasons. Fast is the weakest tool in the toolbox of all the vocal variety elements. Because I and it goes back to the core of


Tracy Goodwin  11:27  

what we're talking about. I don't know what you know, I don't know your business. I don't know you. I've never heard what you are about to say to me. And in our mind, we think Well, I've got to hurry up and get them all the information. So the minute you start talking fast, and I don't know what you know, then all of a sudden, I don't even know who you are. I don't know what you just said to me. I don't know the name of your business. And it feels counterintuitive. You know, your your listeners right now might be saying, okay, I don't I don't know about this woman, I don't have time to slow down, you don't have time not to.


Kristina Stubblefield  12:01  

Absolutely right. And I don't even know if we mentioned at the beginning, but your group coaching your business is called captivate the room. And I can remember, before you did the training, that was part of Courtney's program, which is how I met you that caught my captivate the room, huh? With my voice. And by the time I was done with your program, I was able to put additional tools in my toolbox, and articulate my words better, because I've done what I've done for 20 years. But how many people really got what I did. When I was saying, I do this, I do that I do this, I do that. I was throwing so much at them that hopefully they caught that my name was Christina, you know, or that someone I knew would mention me again, because I was throwing way too much at them. And again, speaking at them. And that's something that I really took away was how to speak in a way that is inviting, that makes people want to have a conversation with you. And it took me a while a little while, because I felt like I was speaking at a snail's pace. But the more I did it, the more people was some of my current customers would even say, you know, you've mentioned that before. But this time, it makes a whole lot more sense. You know, because just taking the time to let the power of the pause, took that away from we'll never forget that. I can't just keep talking when I've explained something to them that they need just a little bit of time to digest. How can I hop to the next topic, and not even give them a couple seconds to take in what I've just finished saying, our brains can only process so quickly. And I think for wedding professionals and any business owner out there, a lot of people speak at people and not in a way that is inviting and provokes conversation or interest maybe would be the best currently.


Tracy Goodwin  14:26  

And it's really about missed opportunity. And I'm going to go back to what what the world teaches us what we learn in business and there's no criticism around that. But pricing as a perfect example. I would imagine in this space, there's not a huge amount of competition in my space. Not a ton of voice coaches. There's there's a lot of voice coaches but not a ton of voice coaches. But I would imagine that this weighs on the minds of people. How do I, you know, what makes me stand apart? What makes me different than that guy or that woman, you know, in all these rounds, cake, sin, flowers and every piece of it. What sets you apart is not the D is not. And all of this is important, right? I don't want to minimize this. But it's not about the pricing or the details, it is to a degree, but it is about making me feel like you are the person that gets me that connects with me, that is the person that can help me. And when you can take the time to make people feel that, then the price almost becomes irrelevant, right, because maybe they are shopping for price. But in the big scheme of things, well, we could take trust, for example,


Kristina Stubblefield  15:58  

if you're shooting my wedding, and you're a photographer, you better believe I'm looking for trust that happens in the voice. I'm looking for a photographer that I can communicate with that make sure they get the vibe that I have going on at my wedding that makes sure they understand the shots that I'm looking for someone that can connect with me. And I think a lot of people out there wedding professionals and beyond the wedding industry don't understand. That is the voice. That is one of your strongest connection pieces is your well


Tracy Goodwin  16:37  

it is the it is the connection piece for sure. And I have no doubt, I see it in the data, I see it in in I'm a big data person. I'm a big voice researcher. And I have said this for years that I see it in ways that are profound. People want to connect, after what we've been through the last year and a half with the pandemic and people being shut down and locked down. People are needing to hear your voice, they are needing to see your face. And connection happens in the voice. Why? Because we let people in vocally or not why because how we use our voice is dramatically affected by what's going on in our subconscious. And every single sound in our voice, every sound sounds the size of a grain of sand are being processed in your listeners subconscious and they are deciding who you are based on what they hear. So we could take fast we could go back to fast. And we could say okay, this person talks really, really fast. You may be the most gentle, sensitive, any kind of person, any kind of person. But what is your voice reflecting about you, because your listener subconscious is going to take in that fast are taken that talking at and the subconsciously go Yeah, they won't listen to me, they're not the one for me. And the tragedy could be you are the one for them. But you're misrepresenting your gifts, you're misrepresenting your strength, you're blocking connection. And they're going to go to the next booth or the next call, or the next whoever, because they're looking for sounds that give them the answers they're looking for. And it's all going down subconsciously.


Kristina Stubblefield  18:33  

When I talk to wedding professionals about marketing, especially at a wedding show. I always tried to tell them, you know, it's all about giving them a handout, giving them a business card, that kind of thing. What, how are you getting to know this person in front of you? You know, start with a question to invite them in. Not just being the pushy sales person here, take my pamphlet, you might need my services. Hey, do you have a photographer? Do you have a videographer here? What's your date? Let me check my calendar my available that you've not connected at all. And this especially with what I do. Video is not going anywhere. It's not going anywhere, especially when we talk about coming through the pandemic. People are looking to connect and a lot of people are having their best results with social media content, website content, email content, including video in that content. Your voice is what is the main ingredient. Yes, you can have flashy clothes on. You could have your makeup done and your hair done and you can have the bat perfect background. But the words that come out of your mouth and how you speak them is how that video is going to perform for you. The other stuff I mentioned is important, of course, you, you know, you can't be in front of a pile of trash or something and expect people unless that's going to be part of your video, you your backdrop, and your clothes, your makeup, your hair is secondary to the most powerful instrument that you taught us that we have your voice, because that's what people are going to be tuned into when they play that video.


Tracy Goodwin  20:32  

Definitely. And, and I absolutely agree. All the other things matter. In fact, I have a saying the words are everything, and they are nothing. It's how you make me feel with the words that has the power to affect me. And that's another thing we don't think about. I love the visual love. Here's my pamphlet, Here's my card. Here's my, what does that make me feel? It's really not about you. It's really about me? And how, and I know that sounds like crazy selfish. But it's a it's a reframe on, how do I want you to feel? Yes, I would love to work with you, yes, I want you to have my business card. But at the end of the day, I need you to walk away from that show or that event or that whatever. And I don't, you know, in my realm with I don't even do events. But when I have calls with people, I want them to walk away going, Wow, I love her. She really gets me, she really listened to me she can really help me. It's all about a conversation and how I want you to feel, yeah, I'll give you the data, the details on my program. Yeah, I'll give you the price point. Yeah, I'll give you my social media, I'll do all of that. And all of that matters. But at the end of the day, what matters the most is that you can't stop thinking about me that night.


Kristina Stubblefield  22:01  

Well, and Tracy with wedding professionals, you could be meeting somebody whose wedding is not, it's two years out. So they may not be booking someone for six months. So that impression that you leave with that person is so important. It's they're not necessarily going to make a decision the next day or the next week, then of course your other marketing material plays a role in that process. But that first impression is going to come from what came out of your mouth. And people wedding professionals especially they also do meetings with clients, whether on zoom or in person, or many different ways. People are listening to what they're saying. And in that space, there are normally a lot of competitors in the specific businesses. And a way you can stand out is what you already have. It's just knowing how to use it, and how to pull from it. And the different varieties as you teach. And when those can be used to bring the most power, not necessarily loudness. But the most power to that conversationally.


Tracy Goodwin  23:15  

And back to what I had said early on, people don't we don't think about this, right? It never it's all about the words. And it's all about the information and the data and the pricing and with our voice is something that we're born with. That is a full and beautiful orchestra from the day that we're born. And little by little the world takes it away, according to psychology of the voice. And we don't even realize that we are not maximizing we are it's like leaving money on the table. It's literally like, Oh, just leave all that money on the table. And I'm going to go over here and give you some words, you have an instrument? Are you playing the full orchestra? Or do you have a one man band?


Kristina Stubblefield  24:05  

Absolutely. And, you know, I also want our listeners, my listeners to know that you have a podcast that you put out great tips and information. And if you've if you've never even thought about how powerful your voice is, that's a great place to start by listening to your podcast. And I'm going to put in the show notes ways that people can connect with you and find out about upcoming coaching opportunities and more ways to work with you. But would you share a couple of points for my listeners, maybe where they could start or maybe where they're thinking could start? Definitely their voice.


Tracy Goodwin  24:47  

So I'll give you a couple of thoughts and I want to jump back to what you said a little a little while ago about video. That is no longer not an option. So if you are not getting on video You are missing opportunities and ways that will profoundly impact your business in a negative way. It is no longer an option to be on video. Full stop, right full stop. Absolutely.


Kristina Stubblefield  25:14  



Tracy Goodwin  25:14  

you might be thinking you have a videos weird I don't like video I don't let me give you something that will help you on video. Don't get on video and think about how weird it is. And you're getting no feedback from people and I'm staring at this piece of glass. Get on video. And think about having a conversation with someone you know, like and trust in your mind's eye or put their picture under your camera. But you're just literally talking to bill and Judy at the coffee table.


Unknown Speaker  25:44  

Christina knows all about billing Judy


Kristina Stubblefield  25:46  

was getting ready to mention talking to them on a regular basis. I don't understand that they can't bring me my coffee. I'm gonna think about


Tracy Goodwin  25:54  

Bill and Judy all the time. And bill comes over here without coffee for duty. And then I hit record. And I'm talking to bill and Judy, but I'm talking to you. And it takes the weirdness away because that's a real stumbling block for people is I don't like video I don't like the way I look. I don't like the way I sound I don't like it's weird it if you will get out of your head thinking about all of those things. And talk to bill and Judy. You're going to be able to do it. Another


Unknown Speaker  26:25  



Kristina Stubblefield  26:26  

no can can can we explain just for a second well,


Tracy Goodwin  26:28  

Bill and Bill do I know like and trust and I talked about billing Judy in my my coaching but you have a billing Judy, maybe it's your they're Yeah,


Kristina Stubblefield  26:39  

they're imaginary people. Yeah, now they're real. Right before, right before you start recording. That way. You can get past those negative thoughts. Um, and you're kind of be a little light hearted with it. Or, you know, whatever helps you get settled in, so to speak, instead of being like, I can't believe I'm doing video. Gosh, I got to hit the record button. You're going into it so negatively, it's going to come across in your body language over Surely


Tracy Goodwin  27:08  

if you're in your mind everything that is in your mind. Now maybe I shouldn't drop this one. But what is what is in your mind is going to come out in your voice. So if you're sitting there going I hate video videos dumb video. I don't like any Hi, everybody. Welcome to I want to know, okay, so if I'm having an imaginary conversation with Bill and Judy about our bill never brings Judy any coffee. And I don't even know why she tolerates that anymore. And then I hit the button. I'm going to go, Hey, everybody, I'm so glad y'all are here with us today.


Kristina Stubblefield  27:41  

You just bring a different energy. And, and you need that adjustment, especially if you're going if you have in your mind that you're thriving in a video. Because you're right, it is no longer it's not a not an option. It's your half to do video. If you're listening to this podcast episode, and you do not do some type of video you don't go live, you don't have recorded video, you don't have a video on your website, stop what you're doing. And make sure you do that. You are missing so many event opportunities. If you're a wedding professional, if you're a business owner, you are missing the boat when it comes to sales by not utilizing video,


Tracy Goodwin  28:24  

Instagram stories, it could be YouTube videos, it could be Facebook Lives LinkedIn, LinkedIn, you know it, it's just it's, it's not an option to not do it anymore. And it's not a good enough excuse that you don't like it anymore. Because if you have techniques that will work, you will learn to like it. So here's a couple of couple more that will be valuable for video video. But these are valuable anywhere. Really, first of all, it is just a conversation. Everything is just a conversation. I'm not trying to get anywhere. I'm not trying to prove anything. I'm not trying to convince you of anything. Even if I'm doing a sales pitch is just a conversation. Everything is just a conversation. And so you think about it that way. Another thing that happens and this I'm going to take this back to video. Don't do 40 takes Don't do it. Don't do it. Don't do it. Do not do it. When people work with me. I they get one take and they have to confess,


Kristina Stubblefield  29:34  

right? I remember this from I remember this from class, because I was like oh my gosh, she's right. The more takes you do it go it's going downhill. Stay in it and finish out the take in that has been a game changer for me. I feel like I'm more authentic. My first take coming off of your group coaching. I've just felt Like, I learned to be myself, it allows me to connect better, because it not to go off on this. I learned about the on and off switch. And I as I said, I do not have an on off switch. It didn't take me a week or two in Tracy's program to be like, Oh, my goodness, when you hit the record button happens. Like I don't I don't really sound like right. Now I don't speak like that. So why am I doing it? So it was very eye opening, that you've even said about the on off switch, because people are not going to connect? Oh,


Tracy Goodwin  30:37  

it would be like, if I did the rest of the interview like this, you and you would be you know, you would be like, Okay, I need to go lay down after I finish this interview. And it's, you feel the bulletproof glass that came up the barrier that came? Yeah, I'm not letting you win. No way I'm going to perform. Because in my mind, for some crazy reason, I think that's what I am supposed to do. And that really is a beautiful segue into something else I want to tell you across the board. Don't decide what we're thinking. Do not decide what we're thinking you have no idea I'm sitting here with Christina. We're on video, of course, in different cities, I have no idea what she's thinking right now. And and neither am I going to go to the place of I wonder if she thinks I'm doing a good job. Or I wonder if I'm saying everything she wants me to say, or I wonder if her listeners are liking it. The minute I go there. It's in your ear. Now I have started Banana, banana, banana, banana, banana, banana, banana, banana, because I'm disconnected. I'm no longer having a convert. I'm worried about what you're thinking I'm in the future. I'm I don't decide what they're thinking.


Kristina Stubblefield  31:52  

Don't even go there. I was very guilty of that. And I didn't know it until you highlighted that. As part of your group coaching. I didn't realize I'm trying to say what I think people would be wanting to hear from me, or I think that this person wants me to explain it this way. Or they're probably asked, they're probably asking this question or their problem. You just have to speak from not questioning anything. And when you learn to do that, the peace of mind that comes from a clear honesty, clear transparency, me and Tracy didn't prepare anything for this episode. Not a single thing, no bullet points, nothing on screen for us to look at. And I feel like she has helped me with confidence to do my podcast episodes and video. And and and I could keep going by listening. And being in the moment is how I'm going to respond the best, but also how I'm going to know to keep up with the conversation or to go into the next question. Because I've been in the moment have not been thinking Oh, Tracy is probably getting ready to say this. And that was something it was hard for me to learn. But as soon as it clicked and Tracy said, Now this is might take just a little bit. But when it clicks, you're going to understand the importance of it. And boy, I love


Tracy Goodwin  33:24  

that you said that. Because that's really what this work is about. For me. People come here, I think people sometimes come here thinking they're getting one thing and they get in something different. Right. But I can teach you to captivate the room. That is that is easy. That is we can definitely do that. But what this work is about for me is exactly what you just said, I want people to have the inner freedom around using their voice. And most people don't. Most people are doing exactly what you just said, I got to write the notes, and I gotta have the script. And I gotta, I gotta decide. I've got people that will spend a Sunday. Well, when they get here, I fixed this real quick. I got to think about if she says this, then I'm gonna say that, and then you know what if they say that, then I'm gonna, are you kidding me? No, no, no, no, no, no, there's no inner freedom there. And that's what confidence is really about is I trust, I'm going to say what you need to hear. And I'm going to be so present, that I can let that flow out of my mouth.


Kristina Stubblefield  34:27  

And you said that at the first part of our group coaching and I thought, I'm not sure exactly who This lady is, but no way I'm getting there in this class. That's just not going to happen. And so the way I've been able to use what I learned in a voice class, like if you want to call it, Tracy, a voice coach and you want to call it a voice, class or program has been used so many different ways than just the words coming out of my mouth. mouth, I can't even begin to tell you on how many points. But most of that hinges from letting go. It's kind of like a letting go in. Just trust, the words are going to come to you. And I thought to myself, there's no, there's no way. It didn't, she's 100% correct. When you learn and you put in a new practice, and you put forth the effort, then you've done the work, you can trust in yourself, that by listening, you can carry on the correct conversation. If you want to use the word correct, you can answer and bring the best points about your business without having anything written down, you can trust that it's going to come at the right time. And it does, it does now if I wasn't there. And it wasn't highlighting how bad I was, or gosh, it just allowed me to work on improving something that all of us are born with. And yes, it saves me time. But also the peace of mind with it. But a lot of business owners out there are trying to find ways to save time and energy. And who would have thought if you can work on your voice on your most powerful tool that that you can get there. And that's what I love helping people do is find better ways to run their business. If you want to word it that way. The voice can play an intricate role in that definitely.


Tracy Goodwin  36:40  

And it's it's really not something people have ever you just we don't think that way. We just it just falls off our radar. And we get busy doing what we're doing. And it for so many people. They just like I said, like I have said ad nauseum they don't realize the power. The impact,


Kristina Stubblefield  37:05  

will you you remember my husband, Josh? And he said, Did you just say that you're taking a voice class? I was like, Yes. I was like, for lack of better word. Yes. And he was like, you do videos all the time, like, people go on and on about your videos. And I'm like, Yeah, but there's just something here. There's just something I don't know exactly what it is. But I've really think there are some things I can work on. And Joyce George Joyce, Josh voiced his opinion a couple times during class, but he called me out on when I said, while they talked about an on off switch. And he was like, Oh, yeah, you do that. And I was like, well, that's what they're talking about. If you can get over doing that, how much more you can connect with people and and draw people in the Listen, if it's a three minute video, a five minute video, they're drawn in because you're not being somebody that you aren't, you're not trying to be somebody else. And that's when he really spoke up and was like, Oh, no, no, no, she just did that. That's her runswitch. That's not her being her. In that. So the power in what you do, Tracy, I'm just one of somebody that you genuinely helped, basically changed their life, honestly, because you have allowed room for growth and expansion with something we're born with. And it really has changed how I do a lot of things my personally in business, but also with clients. And to be able to go through a group coaching program that has allowed so much growth opportunity, I hope you realize how important the work you do is for any entrepreneur, for any business owner, for anyone out there that uses their words, for anything, how powerful what you're doing, really for saying all that I'm


Tracy Goodwin  39:09  

so glad you got so much value out of the work. I feel so grateful and blessed every single day that I get to do this work. And then I get to change lives like this. So I'm glad you feel the same. Well,


Kristina Stubblefield  39:23  

thank you so much for being willing to be a guest on my podcast. I couldn't wait for people to hear how I've transformed over the last year and those that helped me with that. It's a group effort. It's not, you know, it's constantly working on yourself. There's there's nothing wrong with that. There's so many possibilities out there. And anybody that is interested in honing their skills, learning more about how their voice can help them in their business. I encourage you to follow Tracy on social media. Go to Our website, I'll put links in the show notes. Of course, on our website, there's going to be a link to Tracy's information that you can learn more about her, and any programs that she has coming up that you can work with her. Tracy, I know sometimes you even do some free workshops, that you share information. So I encourage you to make sure that you follow her. So you can see how you can get involved with Tracy and how she can help you. So Tracy, thank you for taking time, it means a lot to me that you would put time in your schedule to come and record this episode


Tracy Goodwin  40:36  

for having me I've really enjoyed seeing you and having this conversation.


Kristina Stubblefield  40:40  

Yep. And if you want to see the video version of this, you can always go to the YouTube channel or to the website. I always tried to record video with my guests so people can see who they are. And if you're not necessarily just into listening to podcast that you can catch the video so Tracy real quick. We're what the website captivate room calm


Tracy Goodwin  41:01  

captivate the room is the podcast and on social media either captivate the room or Tracy Goodwin.


Kristina Stubblefield  41:08  

Well, thank you again, everybody, please connect up with Tracy. I'd love to hear your feedback about this episode. So go to the website and hit the contact button or the microphone. I'd be happy to share any of those comments or recordings with Tracy. And I hope this sparked some ways that you can utilize your voice to improve your business processes and systems to get more out of your leads and sales. So until next time, thanks again, Tracy. So everybody, take care. Thank you for tuning in to this episode of genius marketing solutions. If you would like to get notified of upcoming episodes, make sure to click the subscribe button on your favorite podcast platform. We welcome any feedback from topic ideas to questions you may have. You can visit our website for previous episodes or to send us a message visit genius Marketing Solutions


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Tracy Goodwin Profile Photo

Tracy Goodwin

Owner of Captivate the Room and Creator of Psychology of the Voice

Tracy Goodwin, owner of Captivate the Room and creator of Psychology of the Voice has taught thousands of celebrities, professionals, and entrepreneurs, how to transform their lives and the lives of their listeners with their voice by stepping into the power of their natural voice so they amplify their authority and captivate the room. Tracy’s unique approach, Psychology of the Voice gets to the core of limiting voice habits and transforms voices from the inside out. People all over the world seek her out for her expertise to free voice barriers and get them to the next level in their business and life. Her game changing voice training teaches you how to captivate the room, no matter the message, the venue or the size of the audience.